Browsing: PMax

Eight in ten Performance Max advertisers are receiving connected TV (CTV) impressions via YouTube, as reported by Smarter Ecoommerce’s Mike…

Google Ads is now displaying examples of how “Landing Page Images” can be used inside Performance Max (PMax) campaigns —…

Some advertisers are now seeing Performance Max placement data populate in Google Ads reporting, including Search Partner domains and impression…

Google Ads now surfaces Performance Max (PMax) campaign data in the “Where ads showed” report, giving advertisers clearer insight into…

Google released v23 of the Google Ads API, the first update of 2026. It marks the start of a faster…

Google rolled out a small but practical update to Performance Max that makes reviewing creatives faster and less clunky. What’s…

Microsoft Advertising is starting 2026 with a broad set of updates aimed squarely at search-first marketers, with a focus on…

For years, PPC advertisers have considered Performance Max (and Smart Shopping before it) to be a black box, even a…

Google rolled out a long-awaited Performance Max (PMax) reporting upgrade, giving advertisers their first clear look at how Search Partners…

Google’s long-awaited total campaign budget option is now appearing in Performance Max campaigns across non-U.S. This could be the start…