Author: Awais

Video is the champion of attention on social. As every network continues to prioritize video, the brands breaking through think like media companies. They’re investing in storytelling, partnerships and in-house content creation. They view video as a long-term content growth engine, not a one-off campaign deliverable. Under Armour’s launch of Lab96 Studios—an in-house content studio producing everything from short-form social videos to docuseries—reflects that shift. Branded series like Bilt’s Roomies feel more like bingeable entertainment than traditional brand content. Both brands signal how brands design video marketing strategy to build awareness and loyal viewers. Creating a successful social media video…

Tesla’s sales in California should be suspended for 30 days because its marketing around Autopilot and Full Self-Driving misled consumers, a California administrative law judge has ruled. Back in 2022, the California DMV accused the automaker of using deceptive language to advertise those products and making it seem like its vehicles are capable of level 5 autonomous driving. Tesla has since added the word “Supervised” to the name of its Full Self-Driving assistance technology.As Bloomberg notes, the DMV asked the administrative law judge if a suspension is warranted based on the evidence it presented. Even though the judge has agreed…

After years of playing it safe with the iPhone’s design, Apple appears ready to explore new form factors and more radical design choices. The company has already taken the first step in that direction with the iPhone Air, and signs point to a foldable iPhone as the next big change. Now, it looks like Apple’s design evolution is about to get even more interesting. According to The Information, Apple plans to release a special-edition iPhone celebrating the device’s 20th anniversary in fall 2027. People involved in the project have told the publication that this model will “feature an enclosure on…

Best for: Those who want an oven-style air fryer that looks great on the counter.How we tested and selected the best air fryersWe have spent countless hours over the past few years researching, testing, and retesting popular air fryers from top-name brands, including Breville, Cuisinart, Ninja, Philips, and Cosori. When we tested these machines, we cooked various foods, including hand-cut fries, slices of zucchini, halved brussels sprouts, cubes of marinated tofu, chicken breasts or thighs, salmon fillets, and myriad frozen foods in each model (sweet potato fries, tater tots, and veggie burgers). We assessed the following factors.We also solicited enthusiastic…

If it looks like an AI hallucination problem, and sounds like an AI hallucination problem, it’s probably a data hygiene problem. I’ve sat through dozens of demos this year where marketing leaders show me their shiny new AI agent, ask it a basic question, and watch it confidently spit out information that’s either outdated, conflicting, or flat-out wrong. The immediate reaction is to blame the AI: “Oh, sorry the AI hallucinated. Let’s try something different.” But was it really the AI hallucinating? Don’t shoot the messenger, as the saying goes. While the AI is the messenger bringing you what looks…

Looking for the most recent Mini Crossword answer? Click here for today’s Mini Crossword hints, as well as our daily answers and hints for The New York Times Wordle, Strands, Connections and Connections: Sports Edition puzzles.Need some help with today’s Mini Crossword? Read on. And if you could use some hints and guidance for daily solving, check out our Mini Crossword tips.If you’re looking for today’s Wordle, Connections, Connections: Sports Edition and Strands answers, you can visit CNET’s NYT puzzle hints page.Read more: Tips and Tricks for Solving The New York Times Mini CrosswordLet’s get to those Mini Crossword clues and answers. The completed…

Why you can trust TechRadar We spend hours testing every product or service we review, so you can be sure you’re buying the best. Find out more about how we test. addlink P50 Portable SSD: 30-second reviewUSB key-style portable SSDs are incredibly handy, offering a compact, easy-to-use, and lightweight option for transferring and transporting large files. The Addlink P50 Portable SSD is an extremely neat portable SSD with an aluminium casing and dual connectors at either end. At the heart of the SSD is a 1TB drive that can be accessed by plugging the drive into almost any device that’s…

Why It Works Simmering the black tea for several minutes ensures it’s bold, tannic, and aromatic.Evaporated milk gives the beverage its rich, silky texture. If Hong Kong had a national drink, it would likely be milk tea, a rich, creamy beverage of strong black tea and evaporated milk. The beverage is so iconic that it’s been immortalized on magnets, t-shirts, and other souvenirs, and is served in-flight on Cathay Pacific, the home carrier many Hongkongers see as part of the city’s identity. At many cafés, milk tea comes with its own designated cup, too: a red-and-white teacup with a cow…

Wiles says she called Musk on the carpet. “You can’t just lock people out of their offices,” she recalls telling him. At first, Wiles didn’t grasp the effect that slashing USAID programs would have on humanitarian aid. “I didn’t know a lot about the extent of their grant making.” But with immunizations halted in Africa, lives would be lost. Soon she was getting frantic calls from relief agency heads and former government officials with a dire message: Thousands of lives were in the balance.Wiles continued: “So Marco is on his way to Panama. We call him and say, ‘You’re Senate-confirmed.…

T-Mobile is saving one of its best deals for last. If you’re looking for a new family plan that includes free phones and an epic discount on data, you’ll want to check this deal out.Right now, you can get 4 iPhone 17 smartphones for free when you port 4 lines to T-Mobile’s Essentials 4 Line plan. There’s no trade-in required and you’ll pay just $25/month for each line. That’s one of the best cell phone deals I’ve seen.Paying $25/month per line is an excellent deal considering you’re also getting four free iPhones in the process. The base iPhone 17 includes…